for creating alternative, environmentally-friendly farming techniques, spawning a movement towards local, sustainable agriculture that has been replicated by family farms around the country. Mr. Salatin has developed a new paradigm for agriculture by successfully challenging the commercial production of chicken and beef by food industry giants. His pioneering agricultural practices inextricably and beautifully interweave a food system with the land and have been embraced by farmers nationally.
And so do a bunch of other very cool people.
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